brand
Brand Positioning:
Couture Vista — A Seattle-based private haute couture studio, dedicated to handcrafted designs with the finest fabrics from Italy and France.

Brand Story:
Founded by Lena van Lier, Couture Vista blends European couture traditions with the natural elegance of Seattle.
Vista  symbolizes perspective — each piece is a unique expression of individuality and craftsmanship.

Brand Vision
To grow from Seattle into an internationally recognized couture brand, making haute couture not just fashion, but a way of life — where elegance and artistry define individuality.